Strategic Plan 2006 - 2011  
 


 


Financial Soundness and Institutional Advancement

Goal
Implementation of the Strategic Plan and associated campaigns will be supported by additional personnel and systems to facilitate information gathering, prioritizing, and planning. Cape Fear Academy will reach our optimal current enrollment of 632 and develop waiting lists. Future enrollment expansion will be examined in Summer 2006.

Strategies

  1. Increase support of and participation in the Annual Fund prior to the launching of an Integrated Campaign
    Continued support will be necessary to supplement the Operating Budget.

  2. Develop a program to include, integrate, and educate alumni
    Drawing alumni closer to the school will increase shared vision, enthusiasm, and support for the school.

  3. Develop a formal, ongoing stewardship program for major donors
    Long-range cultivation of major gifts and increased parent support will be crucial to sustain a large Integrated Campaign

  4. Continue communication and marketing efforts to explain the “Cape Fear Academy difference” to current and perspective families

  5. Increase scholarship and financial aid
    These enrollment actions will diversify the student population leading to more comprehensive sharing of life experiences.

  6. Develop and implement a well-planned, ongoing Integrated Campaign
    The campaign will include support for programs and staff, needed facilities, ongoing Annual Fund needs, and a component to increase the school’s Endowment and Planned Giving. A striking presentation of what has and will be done is necessary to spread the vision and excitement crucial to the successful financing of the plan.